Work Area
Business Web Platforms
We build websites that do the work. Visitors book, apply, pay, and sign in; your staff run content and requests without waiting on a developer; and every booking lands in the systems you already use.
- 1,200+ clients helped
- Building since 2010
- 15 services, one team
- 50+ technologies
At a glance
What we build
We build websites that do real work: they hold customer accounts, take bookings and requests, let staff manage content, and connect to the tools you already run.
Problems we solve
A plain brochure site cannot take payments, manage customers, or keep content current, so staff handle these tasks by email and phone.
Who we serve
Organizations whose website should do more than describe them, and teams that update content or serve customers online every day.
How to choose
Decide how much of your work should happen on the site, then build the smallest platform that covers it and can grow.
In practice
One platform instead of a pile of plugins
We build websites that do tasks as well as inform: customer accounts, bookings, payments, and connections to the systems you run inside the business.
Pieces that never talk
Many organizations begin with a simple site and add tools one by one: a booking plugin here, a payment page there. The pieces rarely share information, and nobody can see the whole picture.
Planned as one
A platform plans these parts together. A customer who books, pays, and returns sees one consistent experience, and staff see one record of what happened.
What a business web platform contains
The platform connected to: Public pages: What visitors read; Accounts: Customers and staff; Bookings: Requests become jobs; Payments: Taken securely; Content tools: Staff edit pages; Connections: Your internal systems.
- Public pagesWhat visitors read
- AccountsCustomers and staff
- BookingsRequests become jobs
- PaymentsTaken securely
- Content toolsStaff edit pages
- ConnectionsYour internal systems
The difference
Brochure site or platform?
Both are useful. The right one depends on what you want the site to do.
What we build
A platform your team runs without a developer
Staff update pages, answer requests, and see bookings from one place. Hosting, security updates, and backups are handled for them.
Customer areas
Secure sign-in and profiles, with order history, documents, and messages in one place.
Staff tools
Pages edited without code, and every request seen and managed in one list.
Business connections
New requests flow to your accounting or customer records, and live information such as availability shows on the site.
Quality
Pages that load quickly on phones and work for people using keyboards and screen readers.
A visitor's journey
How one request moves through a platform
A good platform follows each request from the first click to the finished job.
How one request moves through a platform
A sequence of 5 steps. A visitor arrives: They find a page that answers their question.; They take an action: They book, apply, or request a quote.; The platform records it: The request becomes a tracked item.; Staff respond: The right person is alerted and acts.; The visitor is kept informed: They see status and receive updates..
- A visitor arrivesThey find a page that answers their question.
- They take an actionThey book, apply, or request a quote.
- The platform records itThe request becomes a tracked item.
- Staff respondThe right person is alerted and acts.
- The visitor is kept informedThey see status and receive updates.
A typical example
A practice website that takes bookings
A typical case is a professional practice whose website lists services and a phone number. Appointments are made by phone, and clients email documents that staff file by hand.
A platform could let clients book online, upload documents to a private area, and see the status of their matter. Staff would receive each booking as a task, with the documents attached.
How we work
How a platform is delivered
Define what people must be able to do
We list the tasks for visitors and staff, and rank them by value.
What it produces
- Task list
- Priorities
Design the journeys
We sketch each journey and test it with a few real users.
What it produces
- Journey maps
- Tested designs
Build and connect
We build the site, the accounts, and the links to your systems.
What it produces
- Working platform
- Connections
Launch and train
We move content across, check search visibility, and train your staff.
What it produces
- Launch plan
- Training notes
Tell us what your site should do
Describe what visitors and staff should be able to do. We will outline the parts you need and a sensible first release.