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Mobile Apps

We design and build mobile apps that do one job well on a phone, for customers or for staff in the field. We also build what sits behind them, and we tell you when a well-built website would serve you better than an app.

  • 1,200+ clients helped
  • Building since 2010
  • 15 services, one team
  • 50+ technologies
A smartphone with apps on screen

At a glance

What we build

We build apps installed on phones and tablets, for tasks people do on the move or that need the device's camera, location, or notifications.

In practice

An app is the visible tip of a larger system

We build apps installed on phones, together with the back end they depend on. Most business apps are not alone: they send and receive information from a server that stores the data and enforces your rules.

People see the screens. Behind them, a server keeps the records, checks who is signed in, and sends updates to every device. Planning only the app, and not what sits behind it, is a common reason for projects that disappoint.

We design both together, so the app stays small and quick and the information stays correct.

App or mobile website: how to choose

What will people do on their phones? Read information or fill a form now and then: A mobile-friendly website; Use it every day, often with no signal: A mobile app; Take photos, scan codes, or use location: A mobile app; Receive timely alerts: An app or a site with alerts.

What will people do on their phones?
  • If: Read information or fill a form now and then

    Choose: A mobile-friendly websiteNo download needed, and cheaper to build.
  • If: Use it every day, often with no signal

    Choose: A mobile appIt works offline and stays one tap away.
  • If: Take photos, scan codes, or use location

    Choose: A mobile appIt can use the phone's camera and sensors directly.
  • If: Receive timely alerts

    Choose: An app or a site with alertsEither can notify people. An app is more reliable.
This diagram shows four ways people use their phones and whether an app or a mobile website suits each one.

What sits behind an app

The app and the system behind it

An app talks to a back end, which talks to your other tools.

The app and the system behind it

Layers from top to bottom. The app on the phone; The connection; The back end; Your other tools.

  1. The app on the phoneScreens, camera, location, and offline storage.
  2. The connectionA secure way to send and receive information.
  3. The back endAccounts, rules, and a database of records.
  4. Your other toolsAccounting, email, payments, and customer records.
This diagram shows an app on a phone connected through a secure link to a back end and then to your other business tools.

What it looks like

What a field or customer app screen looks like

The home screen of an app decides whether people keep using it.

An Android smartphone on a table

Audiences

Three common kinds of app

Most business apps serve one of three groups. Each has different needs.

Who is the app for?

Choose this when

People who buy from you or use your service, often in their own time.

What you get
Simple, polished screens, notifications, and quick sign-in.
Keep in mind
It must be easy at first use, because customers rarely read instructions.
Plan a customer app

What we build

Typical parts of a mobile app

On the phone

  • Sign-in with fingerprint or face recognition where the phone supports it.
  • Camera, scanning, and location.
  • Offline storage that syncs when a signal returns.

In the back end

  • Accounts and permissions.
  • Records and business rules.
  • Push notifications.

Around the app

  • Listings and updates in the app stores.
  • Crash reports and usage measures.
  • A plan for new phone releases.

A typical example

Inspections reported the same day

A typical case is a company that inspects equipment at customer sites. Inspectors fill in paper forms and type them up later, so reports arrive days after the visit.

A mobile app could let an inspector complete a checklist, take photos, and capture a signature on the spot, even without signal. The report would be ready as soon as the visit ended.

Tell us who the app is for

Describe who would use it and what they would do. We will suggest an app, a mobile website, or neither, and outline a first release.