Industry
Software for retail and ecommerce
Selling is easy to start and hard to run well. As soon as there are several channels, the stock count, the orders, and the customer records have to agree. We build and connect the systems that make them agree, from the store to the warehouse door.
- 1,200+ clients helped
- Building since 2010
- 15 services, one team
- 50+ technologies
At a glance
What we build
We build the systems that sell and deliver products: the online store, stock, orders, payments, customer records, support, and the reports that tie them together.
Problems we solve
Stock, orders, and customers live in separate tools, so a product shows as available when it is not, orders are re-typed, and the numbers differ between teams.
Who we serve
Retailers, online stores, brands that sell direct, and the teams that run their operations and marketing.
How to choose
Make stock and orders agree across every channel first, then automate the order path, then use the joined-up data for customers and reporting.
What is different
A business of many small, repeated transactions
Retail is high in volume and low in margin per order, so small inefficiencies are multiplied thousands of times. A minute of re-typing per order, a one per cent stock error, a delay in refunding a return: each is invisible on one order and decisive across a year.
It is also seasonal. Systems that cope in March can fail in November, so the question is not only whether something works but whether it works on the busiest day.
The best returns come from the unglamorous parts: orders that flow without touching, stock that is true, and support that can see the order it is asked about.
Where it drifts
Where channels drift apart
| Symptom | Usual cause | Usual fix |
|---|---|---|
| A product sells that is out of stock | Stock is updated by hand or on a delay between channels. | Stock updates sent as events from the one place that owns the count. |
| Orders are re-typed into the warehouse or accounts | The store and back office are not connected. | An order connection with checks, so each order moves once. |
| The same customer appears several times | Each channel creates its own record. | Matching rules, one customer record, and a clean-up of the old ones. |
| Sales figures differ by team | Each team counts returns, tax, and shipping in its own way. | Agreed measures calculated in one place. |
What it looks like
A store front joined to the engine behind it
Retail systems agree when the shop front and the engine behind it share one catalog, price, and stock record.
What DECHY can do
How we help retail teams
Build
- Stores, product pages, and checkout that load fast.
- Custom features where a standard store cannot express your model.
Connect
- Stock, orders, shipping, and accounting.
- Payments through Stripe and other providers.
Automate
- Order confirmation, shipping notices, and refunds.
- Alerts for low stock and stuck orders.
Prepare for peaks
- Load testing before busy seasons.
- Monitoring and a plan for the busiest day.
What we build
Typical systems for retailers
Online stores
Stores on Shopify or WooCommerce, or custom builds where the selling model is unusual. See commerce systems.
Stock and order connections
Links between stores, marketplaces, tills, warehouses, and accounts.
Customer records and loyalty
One customer record across channels, with segments and follow-up. See connecting customer systems.
Support that sees the order
Help desks connected to orders, with an assistant for routine questions. See AI customer support.
Reporting
Sales, margin, stock, and returns from one source. See business dashboards.
Order automation
Orders, shipping, and refunds without re-typing. See process automation.
How we work
Making the channels agree
Map the channels and the owners
We list every place you sell and every system that holds stock, orders, or customers, and decide which owns each fact.
What it produces
- Channel map
- Ownership rules
Connect stock and orders
Stock and order connections are built first, because they affect every sale. Each is tested with real products and returns.
What it produces
- Connections
- Test cases
Automate the order path
Confirmation, picking, shipping notices, and refunds run on rules, with exceptions sent to a person.
What it produces
- Order workflow
- Exception rules
Report and improve
Joined data feeds one set of figures, and we review slow or costly steps with you.
What it produces
- Dashboard
- Review notes
Selected work
Retail projects we have delivered
What clients say
Teams like yours, in their own words
During busy weekends, staff were leaving the shop floor to check stock on a desktop.
Olivia BrooksRetail Store ManagerMarketRow RetailRetail I was worried we'd end up sending customers canned answers. Amara at DECHY understood that. I like that unusual questions still reach a person who can actually help.
Chloe MartinCustomer Experience LeadKindred HomewareRetail The margin report used to arrive after the buying meeting. Now I can compare margin, discounts, and stock in the same view before we decide what to reorder.
Amelia PriceMerchandising ManagerWillow & Pine RetailRetail We used to oversell items when store stock fell out of step. We no longer find out about a mismatch from an upset customer.
Zara ThompsonInventory Control ManagerUrban Basket StoresRetail Customers can find product bundles without emailing us first. Checkout shows delivery costs upfront.
Isabella GreenE-commerce ManagerThread & Timber OnlineRetail Our café customers were emailing orders in different formats, and mistakes showed up when we started packing. Now orders come in consistently, and I spend less time checking what someone meant.
Daniel BrooksCafé Operations ManagerLittle Fern CaféRestaurants
Common questions
Questions about retail software
Should we use a hosted store or build our own?
A hosted or ready-made store suits most retailers. Build custom only where your selling model needs something it cannot do. We compare the options on your facts.
Can you connect our shop tills and our online store?
Usually, yes. Many point-of-sale systems offer a way to connect. We check what yours allows and design around it.
How do you keep stock accurate across channels?
By making one system own the count and sending changes as events to every channel, with checks that flag differences.
Can you prepare us for a peak season?
Yes. We test the store and the connections under load before the season and set up monitoring for the busiest days.
Have a different question?
Tell us what you are weighing up and we will answer it plainly.
Ask a questionAlready a client? Email support@dechytech.com
Technical depth
Peak load and data notes
What we settle early: handling the busiest day, keeping stock true, and customer data and payments, so nothing surprises your team later.
- Product and category pages are served from a content delivery network, so a surge of browsers does not reach the store itself.
- Checkout, which cannot be cached, is load-tested ahead of seasonal peaks.
- Order and stock updates are queued, so a slow warehouse system cannot stall the store.
- One system owns the stock count, and every change is an event with a time and a source.
- A reservation holds an item during checkout, and releases it if the customer leaves.
Card details are handled by the payment provider and never stored on your systems. Customer records follow the privacy rules of each market you sell in.
Tell us how you sell and what holds your stock
Describe your channels and the tools that hold stock, orders, and customers. We will outline the connections and the first fix.