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Industry

Fitness apps and gym software that keep members coming back

We build the booking, membership, and coaching tools that turn sign-ups into regulars. Your members book in seconds, see their progress, and hear from you between visits.

  • 1,200+ clients helped
  • Building since 2010
  • 15 services, one team
  • 50+ technologies
Three women in a modern gym having a conversation

At a glance

What we build

We build member apps, class booking, memberships, payments, and coaching tools for gyms, studios, trainers, and wellness brands.

What is different

What makes fitness software succeed or fail

Fitness is a habit business. People join in a burst of motivation and drift away within months unless something pulls them back. Your software is one of the few things that touches members every week, so it either builds the habit or gets in its way.

Off-the-shelf gym platforms handle the basics, but they look like everyone else and rarely fit a studio with its own method. We build the parts that make you different, such as your programs, your community, and your brand, and connect them to the booking and billing you already trust.

The result is an app members open because it helps them, not because it sends a notification.

We also think about the business behind the app. Memberships, packs, and coaching sold online lift revenue per member. Attendance data shows which classes to grow and which members need a nudge before they cancel.

Typical projects

Fitness and wellness projects, costs, and timelines

Most gyms and studios start with one of these and add the rest as members adopt the app.

Typical fitness and wellness projects with what they include, what they cost, and how long they take
ProjectWhat it includesTypical costTypical timeline from approved scope
Booking website Timetable, online booking, memberships, and payments $2,500 to $6,000 1 to 2 weeks
Branded member app Booking, progress, notifications, and your branding on iPhone and Android $8,000 to $20,000 2 to 5 weeks
Online coaching platform Programs, video library, check-ins, and messaging $12,000 to $28,000 4 to 6 weeks
Multi-site fitness platform Several locations, staff roles, reporting, and integrations $28,000 to $48,000+ 6 to 8 weeks

Every project is quoted in writing after a short call. The top of each range covers larger builds and more integrations. The timeline starts once the scope is approved and we have what we need from you.

What we build

Fitness software we build

Pick one piece or the full platform. Every part shares the same member profile, so what a member does in the app shows up at the front desk and in your reports.

  1. Member app

    Book classes, track workouts, and follow programs on iPhone and Android, with your branding.

  2. Class and trainer booking

    Live timetables, waitlists, late-cancel rules, and reminders that cut no-shows.

  3. Memberships and billing

    Plans, trials, freezes, family accounts, and automatic renewals with failed-payment retries.

  4. Online coaching

    Programs, video, check-ins, and messaging for trainers who coach clients remotely.

  5. Progress and challenges

    Workout logs, personal bests, streaks, and team challenges that keep people engaged.

  6. Owner dashboards

    Attendance, revenue, and churn risk by site and class, so you act before members leave.

How we deliver

How we launch a fitness product

A typical member app goes from first call to the app stores in two to five weeks, with a pilot at one site before the full rollout.

  1. Map the member journey

    We follow a new member from sign-up to their tenth visit and mark where they drop off.

    What it produces

    • Journey map
    • Drop-off points
  2. Design the first release

    We pick the features that move retention most and design them for one-handed use in a gym.

    What it produces

    • Prototype
    • Release plan
  3. Build and connect

    We build the app and connect it to your booking, payments, and access control.

    What it produces

    • Working app
    • Integrations
  4. Launch with one site

    We release at one location, measure bookings and visits, then roll out to the rest.

    What it produces

    • Pilot results
    • Rollout plan

Technical depth

Technical notes for fitness platforms

What your operations or technical lead will ask about wearables, payments, and peak traffic.

  • We connect to Apple Health and Google Health Connect when members choose to share their data.
  • Health data is stored separately and only with the member's consent.

What clients say

Teams like yours, in their own words

Read all client testimonials
  • I expected a new visual design. What we got first was a clearer way to choose a membership. People could compare the plans without opening several pages, and the team had fewer questions to answer at the front desk.

    Leah ScottMembership Services ManagerCommunityFit ClubFitness
  • Five students got stuck on the same screen during our first usability session. By the next round, they were getting through it without needing us to explain every step.

    Aiden RiveraProduct Design LeadLearnSpring EducationEducation
  • The DECHY team helped us fix our campaign tracking. We can now tell which ads lead to real inquiries, instead of spending the monthly review guessing.

    Maya WilsonCampaign Analytics ManagerCivicBridge FoundationNonprofits

Common questions

Questions about fitness software

How much does a fitness app cost?

Most member apps cost $8,000 to $20,000 and take 2 to 6 weeks. A full platform with coaching, billing, and multiple sites sits at the top of that range or above.

Can you connect to the gym system we already use?

Usually, yes. We connect through the booking and billing platform you have, so staff keep their tools and members get a better app.

Do members need a separate login for the app and the website?

No. Members use one account for booking on the web, in the app, and at the front desk.

Can trainers use it to coach online?

Yes. Trainers build programs, share videos, review check-ins, and message clients from the same platform.

Will it work for a single studio?

Yes. We size the build to you. A single studio usually starts with booking, payments, and a branded app.

Can members pay for packs and personal training in the app?

Yes. Members buy class packs, memberships, and personal training sessions in the app, and payments land in the same account as your front desk sales.

Have a different question?

Tell us what you are weighing up and we will answer it plainly.

Ask a question

Already a client? Email support@dechytech.com

What you get

What gyms and studios get from us

Retention

  • Fewer no-shows with smart reminders.
  • Members who see their own progress.

Revenue

  • Online sales of plans and packs.
  • Automatic renewals and payment recovery.

Brand

  • An app in your name and colors.
  • Your programs
  • not a generic library.

Time back

  • Front desk freed from bookings.
  • Reports without spreadsheets.

Tell us how your members book and train

Share how booking, payments, and coaching work today. We reply with a plan, a price range, and a timeline.