Case study
FormTrack
A fitness app that turned new sign-ups into training habits
A fitness coaching brand
The story
From the problem to a system that works
- 01
What the client wanted
An app that guides members through daily workouts and shows their progress so they keep training.
- 02
The challenge
Members bought programs as PDFs, lost track after a few weeks, and rarely renewed. The coaches had no idea who had stopped training.
- 03
What we built
We built FormTrack for iPhone and Android with daily workouts, exercise guidance, training plans, weekly activity, progress tracking, and goals.
Delivered
What FormTrack includes
- iPhone and Android app
- Daily workouts and exercise guides
- Training plans and schedules
- Progress and goal tracking
- Coach view of member activity
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